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Profile optimization is a HUGE part of making your business stand out. If you haven't heard (or don't know) about Search Engine Optimization, then this Free Social Media Course is for you.
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As times have changed, Google isn't the only Search Engine people are using. Social media platforms are becoming search engines where people go and look for a hairdresser, a restaurant, or the newest boutique in town.
So how do you, as a small business owner, make your business the one that pops up on social media when people are looking for someone in your industry? You do this through profile optimization.
In this mini-course, you will learn how to create and build your business profile (for Instagram) so that you can tell the search engines exactly who you are. Although the course is made explaining how to optimize your profile on Instagram, it can be used for any platform. The process of finding keywords and optimizing your bio can be carried over to your Facebook Profile, TikTok, Twitter, or even your website.
I briefly discuss the best practices for creating a username as well.
I understand that SEO can be a bit confusing but I encourage you to put yourself in the shoes of your audience. If you were to search for your business, what keywords would you put in a search box?
Download the mini-course on how to optimize your social media profile here:
Social Media Management
Hiring a social media manager can help you save time in your day and focus on areas of your small business that you are an expert in! As a social media manager, I love giving time back to small business owners! To learn more about how I can help you. Visit my "Services" page and book a call with me.
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